A lightweight, breathable tee that brings the calm of early mornings on the water to everyday wear. Soft Airlume combed and ring-spun cotton feels gentle against the skin while the retail cut keeps the silhouette casual and neat. A small, detailed fish graphic sits on the chest while a bold, hand-drawn bass and the playful slogan “Keepin’ It Reel” span the back — a wink to anglers who live for sunrise casts and slow afternoons by the shore. Built with reinforced shoulder tape, a ribbed knit collar, and side seams for lasting shape, this shirt wears well under a vest on the boat or with jeans after a long day of fishing. Sustainably made and REACH certified, it’s crafted with tear-away labels for comfort and responsibly produced materials you can stand behind.
Product features - 100% Airlume combed and ring-spun cotton (lightweight 4.2 oz) for breathable comfort - Retail fit with crew neckline — neat layering and everyday wearability - Durable construction: side seams, shoulder tape, and ribbed knit collar to retain shape - Printed details: small chest fish and large back bass graphic printed using crisp DTF/DTG methods - Responsible sourcing: REACH certified, tear-away label, and ethically manufactured
Care instructions - Machine wash: cold (max 30C or 90F) - Non-chlorine: bleach as needed - Tumble dry: low heat - Iron, steam or dry: medium heat - Do not dryclean
